In 2018, the Council on Substance Abuse-NCADD engaged 24 Communications to launch an opioid campaign to increase awareness of the opioid crisis in Alabama. This campaign included public service announcements, social media marketing, and website design and development. The campaign also included toolkits for schools and providers including table tents, posters, and rack cards to help promote the resources available for people suffering from opioid use disorder and their families across Alabama. This work was recognized with a gold MARCOM award in 2018 and a gold Hermes award in 2019.